I met a man yesterday who, in spite of his age, likely knows more about Internet marketing than your company’s marketing director or CEO. Definitely more than your CEO. His grandmother started their family business, American Bronzing, by going door to door in Cleveland during the Depression-era to sell bronzed baby shoes. Now they have it down to a science.
And the result is pretty cool.
Bronzed baby shoes were “all the rage” in the 1940’s and 1950’s but have since slipped away from our public consciousness. But Bob Kaynes is bound and determined to bring bronzing back.
When I suggested that my generation could be completely and absolutely disinterested in bronzed baby shoes he was equally as curious. When I told him I had a “Mommy blog” he about jumped out of his seat. And so, I promised to do something I don’t normally do… I promised to ask you for your true and honest opinion about a product.
And you have to be honest! This is market research, Mamas. (For the record, I know nothing about market research. I like, Bob, just know if something gets clicks or if it dies a slow Internet death)
So…answer this question for a chance to win:
Do you want a pair of bronzed baby shoes?
What about a bronzed anything? He can bronze anything. Or, how could bronze baby shoes be “cool” or make their way back into family tradition? Any ideas?
And here is a picture of Bob and some shoes. You can surf his site and all of the bronzing prices by clicking here.
Leave a comment for a chance to win a gift certificate to bronze your own babe’s shoes.